Joe Vitale -
One Of My Favorite LOA Coaches

Dr. Joe Vitale is an American author best known for his works supporting and explaining the Law of Attraction. He's one my absolute favorite Law of Attraction coaches. LOA, as you most likely know, is a belief that positive or negative thoughts cause events with the same characteristics.

Joe Vitale's Books and Personality (as I see them)

Joe Vitale (also called "Mr. Fire"), being a powerful and prominent self development coach, helps people achieve both personal and business success with a wide range of impactful, but simple techniques. 

The Attractor Factor (formerly known as Spiritual Marketing, but Joe's publisher wanted him to change the title), Life's Missing Instruction Manual, The Key, Faith and Attract Money Now are just some of the books that went straight to the bestseller list after being published.

The Abundance Paradigm: Moving from the Law of Attraction to the Law of Creation. 

This is a big favorite of mine. I often listen to its powerful whiteboard and storytelling meditations. Also, Joe reveals here an advanced ho'oponopono technique, although the basic technique known from Zero Limits works very well for those who use it.

Joe's Books about Hooponopono

Zero Limits: The Secret Hawaiian System for Wealth, Health, Peace, and More

At Zero: The final Secrets to "Zero Limits" The Quest for Miracles Through Hooponopono

Further info on the Hooponopono technique here.

And there’s also a large number of books that he gives to you completely for free... just keep reading... :-)

Some of the reoccurring themes in Joe’s books are the power of positive thinking, following sudden inspiration (taking inspired action) and inviting change into your life. He claims time and time again to practice his own philosophy, which he also names as the main reason for his own success in life and business.

I belong to those who enjoy Joe Vitale's books and audio recordings very much. His articulation is clear, and his voice is pleasant. His books are simple and easy to read. Much of his material contains a whole lot of overlapping information, but then again, we all need repetition to learn these things, right?

If you're familiar with Joe's work at all, there is a chance that you're a bit tired of hearing him explaining his story about his years of homelessness and how he eventually transformed his life...

Ok, I understand. But that particular book may be the very first book from Joe that somebody else reads or the first event somebody else attends.

However, Joe is a straightforward kind of a person, so at times, you might get the feeling that he has a huge ego. It may seem like that, but in my opinion, he's very spiritual and profound in his teachings.

I know, some people think that it's irritating that some of his Law of Attraction books include so much promotional material, that is references or links to other works or websites. However, I see this as a logical way to provide further, more detailed information on the given subject, so personally, I think he's rather helping this way.


If something or somebody pushes your hot button, think, really think what it actually tells you about yourself and your beliefs...? Ask yourself why you get angry or upset? What is the real reason for it? I think that the real reason for getting angry or upset about something is because you agree with the other person unconsciously. You may not want to admit it to yourself, either.

"No one can create anger or stress within you. Only you can do that by virtue of how you process your world."

- Dr. Wayne W. Dyer

Note that Joe is also a well-known messenger of the old Hawaiian healing technique Hooponoponotogether with Dr. Ihaleakala Hew Len.

Joe's Approach to the Law of Attraction

Both in his books, at seminars and personal coaching sessions, Joe teaches that you attract both positive and negative things into your life and business with your own thoughts. The Law of Attraction can be applied to nearly every situation, be it a rainy day or promotion at your job.

People who constantly think about the possibility of negative events essentially invite trouble into their lives. However, once they truly grasp the concept of the Law of Attraction, they can break out of that cycle with positive thinking.

Joe Vitale constantly emphasizes the literal aspect of the Law of Attraction, claiming that it works every single time without fail. According to him, a person who’s opening an envelope they received in the mail can pull out a check or a bill depending on what he believes is inside.

Embracing Personal Change

Joe Vitale is a huge supporter of personal change being for the better. He argues that the only roadblock on a person’s way to personal growth is fear of failure, and your goal is to believe in success in order to push through that obstacle.

This concept is closely tied with the Law of Attraction. Someone who knows they are going to become better off as a result of their change will have no problems actively reaching for it, and Joe is happy to offer numerous ways of self-development.

Following a Divine Inspiration

In his books, blog posts and interviews, Joe often talks about following a kind of divine inspiration in his everyday life. Whenever he gets an urge for immediate action, he puts his trust in that calling and acts upon it. He calls it inspired action. He has said numerous times that this has greatly improved his life and allowed him to take advantage of many opportunities he would have otherwise missed.

Perhaps you also sense something calling upon you to take inspired action, and will decide to take that advice as a result of reading about Joe Vitale. Remember to know that it will take you somewhere good.

By the way, you know that many people have quite negative feelings about marketing, right? If your work involves it, think about how Joe has redefined it: 

"Marketing is sharing your love for what you do with the people who will most celebrate hearing about it."

What Joe means is that it's no use marketing to people who don't like your products or services. Instead, he's saying that marketing to people who welcome hearing about your products or services that you love is true passion, it's divine.

Joe shares his wisdom in many inspirational movies, including:

Free Gifts from Joe to You

Attract Money Now

Miracles Manual (volumes 1,2 and 3)

The Abundance Manifesto

The Healing Music Book

Morrnah's Ho'oponopono Prayer 

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